Communicating Through Animation: Video Reviews

The two videos below, one from the WHO and the other from USAID, use cartoon animations to convey their messages. While I think the use of animation in global health videos is an interesting tactic, I wonder if it’s a more or less effective form of communication when compared to videos featuring real people. I understand the need to find alternative, non-traditional ways to communicate and share messages, but, personally, I don’t find it as compelling to watch the story of a cartoon character, even when it’s based on a true story. Since global health work is about the people impacted and lives saved, I think it’s nice to see both the challenges and results as they appear in reality.

The first video highlights some of the different ways the WHO improves our health on a daily basis. The second video celebrates World AIDS Day (today, December 1) and 10 years of PEPFAR with the story of Gift, a 10-year old girl whose family was impacted by HIV. Watch these two short videos and leave a comment to let us know how you feel about the use of animation.

WHO: Bringing Health to Life
World AIDS Day 2013: Gift’s Last 10 Years 

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